Although the last six years have been very explosive for this burgeoning industry, the fallout from this pandemic has further exposed the many advantages and urgency to prepare now for aging in place. Seniors and family members are looking to Age Safe® America for trusted advice, solutions and referrals. Aging services providers, healthcare professionals, leading franchise networks and organizations are all seeking additional training and certification from Age Safe America to better capture the opportunity and gain the confidence of this massive audience. Age Safe® is capitalizing on this growing demand by leveraging its past successes, key relationships, and their well respected brand. As the aging in place market hits its stride post COVID, Age Safe® America is excited to showcase a completely redesigned Age Safe® America website, an updated version of the highly acclaimed Senior Home Safety Specialist™ certification, and our free Family Caregiver Essentials™ program.
The animated scrolling homepage of the new website features Training, Certification, Membership, Referral Registry, Medical Alert Products, Free Downloads, and the new Family Caregiver Essentials™ program. As a large website with lots of content, the newly organized navigation allows returning visitors to quickly target the information they are looking for, and new visitors to easily explore key pages and articles. The About section; covers the leadership, advisory board, news and achievements. What We Do; allows the visitor to review training, services and membership. Fall Prevention; offers lots of statistics, solutions, home modifications, senior safety tips and advocacy. Products; includes the upcoming Age Safe® Store, medical alert products, the bookshelf and innovations. Resources; brings links to helpful national and state information, videos, and the Age Safe® Live Well podcast. And last but not least, lots of great Articles!
Led by Age Safe America, LLC Director of Education, Fritzi Gros-Daillon, the new Senior Home Safety Specialist™ 3.0 version continues to bring the holistic approach to professional training to enhance safety for older adults in their homes. The new look, color scheme and enhanced graphics allow registrants to further delve into the many facets of home safety as it pertains to our aging population. The Senior Home Safety Specialist™ course empowers professionals with actionable ways to better help educate clients, older adults and their family members on the serious issues of home safety, fall prevention, financial exploitation and personal safety. This unique certification boosts the market differentiation for professionals and entrepreneurs and empowers them to provide a very comprehensive aging-in-place home safety assessment, and offer clients recommendations. Age Safe® America working with national organizations to provide continuing education units for professionals has broadened the opportunity for credentialed health care practitioners in many disciplines; along with certified remodelers and handymen; real estate and financial professionals and an array of other aging services providers, all committed to the safety of our older adults.
Just in time for this anniversary the new Age Safe® America Member insignias were recently launched. The attractive new emblem is inset in a blue box with the words “Serving Seniors with Dignity and integrity” in white letters at the top near the well-recognized Age Safe® America registered trademark, and the words “Proud MEMBER” or “Advisor MEMBER” in bold underneath with the company website at the very bottom
Our growing list of full Advisor Members now includes 39 states and several Canadian provinces. The full Advisor Member Training and Coaching Program has been our premier training since 2015. This comprehensive package is designed for those looking to build and/or scale a business around Home Safety Assessments and Aging in Place Home Modifications. Typically these individuals have already decided this is their career path or they are adding an additional revenue stream to an existing aging services business. This program offers the real life; best practices Marketing and Networking strategies, and client messaging many are looking for to effectively engage this growing market. The package includes targeted coaching sessions delivered via webinar plus 1-on-1 coaching via teleconference. Also included are miscellaneous business start-up tools, forms, agreements, waivers, presentation tools, marketing materials, a 55-page guide, plus access to exciting and lucrative technology products clients want and need!
As we launch into our 7th year we are proud to have trained and certified professionals in 8 countries and have become one of the most recognized brands in the now burgeoning Aging-in-Place industry, earning the respect of thought leaders, healthcare professionals, national associations, governmental agencies, entrepreneurs, non-profits and Fortune 100 companies.
By effectively building its brand equity while raising the awareness, value, and necessity of a comprehensive senior home safety assessment, Age Safe America has developed a unique market segment and certification all its own. Earlier this year Age Safe America, LLC negotiated a licensing agreement for Age Safe® Canada, and is currently targeting four other countries for further international expansion. Over the years, Age Safe America, LLC has diligently protected and defended its brand by acquiring multiple USPTO registered trademarks and a massive portfolio of relevant domains in several countries.
Along with the staggering fall statistics, some of the key issues that will help drive market growth for Age Safe America, LLC includes a global aging population, the desire of seniors to remain at home, success of home modifications in preventing falls, the realization that home is the lowest cost of care location, increase in the number of providers, and a focus on reducing hospital re-admissions.
Got Aging Parents? We Can Help!
If you are a senior or caregiver please visit our Age Safe® Services Registry or use the form at the bottom of the page. Check “Need Services Referral” and be very specific as to what services you or your loved one needs, and where exactly you or they currently live (city, state, zip code). We will attempt to match you with a qualified professional. We’re available between 9AM – 5PM EST.